Daily Trends Dashboard

Type: Social-media / Data analysis
Role: Research and Product design
Skills: Micro animation, Information/Data design.
Platform: iPhone app, Web app.
Ideation / proof of concept.

The brief required a solution for displaying a daily dose of media trends identified and rated by relevance by the company’s proprietary algorithm. From my research of the users who will be viewing this data, I concluded that the social media marketing person will be discovering rising trends with ease, but, a concrete outcome was missing. To upgrade this tool into an outcome driven product, I've added data visualizations to enhance understanding of trends in the feed, and added interaction tools for quick response. The web version offers extended features like filtering and managing accounts.